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Peugeot Joins Formula E As The Motorsport Takes The World By Storm

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Peugeot takes an exciting leap into a new form of Motorsport!

If you are a Motorsport fanatic you would have just seen Formula E’s 2015 Season Finale hosted in the narrow streets of central London. The all-electric alternative to Formula 1 has sparked a large amount interest from car manufacturers all over the world, and it’s planned to be a huge success in the future.

It has been revealed that PSA Peugeot Citroen will be teaming up with Virgin Racing, ready for the start of the next season. This initiative is to give PSA a foothold into the growing electric vehicle market with increasing public interest in the environmental benefits of electric powered cars.

Some say the sport will attract more fans than Formula 1 in the near future because of its family friendly appeal, as it’s not as loud and harsh as other Motorsports. Richard Branson, Founder of Virgin Group states “I think there’s still going to be room for Formula One for a few more years but I would say there will come a time when Formula E will overtake Formula One,”

Formula E’s plan is to reach out to the younger audiences to break the barriers of the electric car stereotype - with fast, intense racing between the top recognisable racing drivers. Along with celebrity support attending the races sparking activity on social media - even Leonardo DiCaprio is the owner of Venturi Formula E Team!

Teams in Formula E are constantly developing and elaborating the technology behind the battery efficiency, electric motor, and energy recovery system. This can ultimately create the bridge between technologies in motorsport to be implemented into everyday road cars in the future.

Alejandro Agag, Formula E CEO states that - “Technology is the most powerful tool to fight the problems we have with the pollution and the climate.” “What Formula E wants is all cars in the world to be electric. And this will happen, sooner or later, but it will happen. All cars in the world will be electric.”

Peugeot’s latest fully electric road car is the Peugeot iOn promoting zero emission transport for people living in cities. This demographic mostly does not travel more than 10 miles on average, but these trips can easily be made in the Peugeot iOn. The main issue in the electric vehicle market is the perception around electric cars - PSA’s involvement in Formula E hopes to change this for a greater and greener future.

Richard Hardie Durham Supporting Local Hospice

Richard Hardie Durham Supporting Local Hospice

Posted on: 19th Jan 2018

Both the Sales and Service team at Richard Hardie Durham have helped to support St Cuthbertís Hospice, a local charity offering care services to people with life limiting conditions.

Driving Test Changes In December 2017

Driving Test Changes In December 2017

Posted on: 4th Dec 2017

The Driver and Vehicle Standards Agency (DVSA) have confirmed that from today (Monday 4th December), changes to the driving test are now in effect.

Winter Driving Questions Unveiled: Part 1

Winter Driving Questions Unveiled: Part 1

Posted on: 15th Nov 2017

With the cold winter days fast approaching and the dark nights now here, driving can be a daunting experience. Whether youíre driving to work, the shops or travelling to a relativeís home for Christmas ensuring your car is in full working condition is essential. Sometimes though, we forget some of the rules of the road during the colder months; rea...

The All-New Peugeot 5008 SUV Coming Soon To Richard Hardie

The All-New Peugeot 5008 SUV Coming Soon To Richard Hardie

Posted on: 26th Oct 2017

Arriving to Richard Hardie Peugeot Centres in January 2018, the All-New Peugeot 5008 SUV is set to make heads turn with its sharp robust design. If you canít wait till January, Richard Hardie Ashington and Durham are holding exclusive preview events in November. See the bottom of this article to book your appointment!